Come As You Are
We design products that work for everyone - for all gender expressions & skin tones.
Mission-Driven
We partner with & donate to non-profits focused on LGBTQ health + advocacy.
Ick-free Always
We keep the bad stuff out - parabens, phthalates, formaldehyde. Our products are vegan & cruelty-free, always.
Aura Glitter is back!!
Shop our bestselling Aura Glitter- in original silver and three new otherworldly shades
Meet our Universal Liner
Create densely-pigmented, long-lasting dazzle on your lids with our new starburst glitter liner. Four fabulous and long-wearing shades are designed to pop on all skin tones.
Introducing the Universal Crayon
Smooth, creamy long-lasting shimmer in four luminous shades.
Iridescent buildable, pigment for lips, lids, cheekbones—anywhere.
Vegan | Cruelty-Free | Paraben-free | Phthalate-free
Our best-selling, sold-out Strut nail polish is back in stock!
Get it while you can. Our nail polish is “7 free”—meaning you'll never find 7 suspect ingredients traditionally used in nail polish (including formaldehyde, Toulene, DBP, Xylene, Camphor, Phthalates, and TPHP) in our polish.
