We Are Fluide - makeup for everyone
We Are Fluide - makeup for everyone

Come As You Are

We design products that work for everyone - for all gender expressions & skin tones.


We partner with & donate to non-profits focused on LGBTQ health + advocacy.

Ick-free Always

We keep the bad stuff out - parabens, phthalates, formaldehyde. Our products are vegan & cruelty-free, always.

Dip, Dab, Dazzle.

Meet Universal Gloss. For anyone, anywhere. Our otherworldly, glossy highlighter adds a dewy, hydrating shimmer to your lips, lids, and cheekbones — anywhere you want an iridescent glow.

Start Sparkling

Create your statement look AND make a statement for the planet. Our ocean-friendly, planet-friendly glitters are available in sparkling Silver, gorgeous Gold and poppin' Pink.

Save 20% when you buy all three!

Join Our College Rep Program

Bring the queer beauty revolution to your campus NOW. Sign up as a college rep and earn commissions, discounts, swag and more! Become a rep today!

Follow Us @FluideBeauty