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Makeup for Everyone

Fluide was created with the belief that makeup is a tool of transformation and a powerful means of self-actualization. Cruelty-free always. 5% is donated to LGBTQ health and advocacy organizations.

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Real Eyes

Our new oversized quad has four tropical, resort-inspired shades that complement all skin tones and allow for max. extraness.

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It's Freckle

Meet the genderfluid vixen behind our new mini series, Freckle Goes Fluide!

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About Fluide

Come As You Are

At Fluide, we design products that work for everyone - for all gender expressions & skin tones.

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Give Back

A percentage of every sale goes to non-profit organizations focused on LGBTQ health + advocacy.

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Ick-free Always

We keep the bad stuff out - parabens, phthalates, formaldehyde. Cruelty-free, of course.